—Martin Product Design LLC · Madison, WI
Products
That Matter.
Built Here.
We conceptualize, develop, and commercialize innovative products — partnering with manufacturers to bring compelling, one-of-a-kind solutions to market.
Our
Mission
Mission Statement
The mission of Martin Product Design LLC is to conceptualize, and assist with the development and commercialization of innovative, successful products — by meeting customer needs in a way that is uniquely compelling to the consumer, by creating products that are not available via any other source, and by partnering with manufacturing companies who would like to expand their product offerings and revenue.
We design products that meet customer needs in a way no competitor can replicate — creating genuine value that consumers feel immediately and remember long after purchase.
Every product we bring to market is one that simply isn't available anywhere else. We identify unmet needs and engineer something entirely new to fill them.
We partner with manufacturing companies seeking to expand their product lines and grow revenue — bringing them ready-to-commercialize innovations with proven market fit.
The American
Dream, Built
Martin Product Design started the way all great things do — with a problem worth solving. Our family-owned and operated team designed our first product by hand, built countless samples in the garage, and handled initial assembly and shipping ourselves.
Since then we've grown our portfolio, team, and reach. But we're still the same close-knit company with the same core belief: great products should be designed thoughtfully, built right, and made in America.
Based in Madison, Wisconsin, we bring together engineering expertise, business development experience, and a deep understanding of consumer needs to create products that genuinely change how people work.
MPD has provided similar learning opportunities to my time at the university, and we have the chance to produce great products. What more could you ask for?
Innovations
in the Field
Our portfolio consists of patented, market-ready tools and systems built to address real problems — designed for professionals and homeowners alike, manufactured with premium materials in the USA.
Extension Cord Storage Reel with Precision Guide
A patented cord and hose management system that solves the long-standing frustration of tangled, knotted extension cords. The FreeReel's unique dual-winding design winds twice as fast as conventional reels, while the precision non-rotating cord guide ensures a clean, even wind every time — equally at home in a garage, workshop, job site, or backyard.
Meet the Team
Jay Martin
President &
Product Design Principal
A former Professor of Mechanical Engineering at UW-Madison, Jay co-founded MPD to directly pursue innovative product development.
Liam Martin
Chief Operations Officer
Co-founder of MPD, Liam's Psychology background shapes the company's people-first approach to design and business operations.
John Ruck
Executive VP of Sales
With 28+ years in the home improvement and hardware industry, John has deep channel expertise across the US and Canada.
Greg Carson
Patent Attorney · Biomedical Engineer · Inventor
A USPTO Registered Patent Practitioner. Greg's experience spans biomedical, electrical, mechanical, and software inventions since 1986.
Let's Build
Something New.
Are you a manufacturer looking to expand your product line? We bring the ideas, the design expertise, and the commercialization know-how — you bring the capability.